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Archive for the ‘People’ Category

The Irony of an Earth Day

In Environment, People on April 22, 2010 at 17:15

EARTH DAY. Seriously? How is it that all of creation receives only one day of recognition per year?  Couldn’t we at least offer the Earth an entire month. Like April is Earth Awareness Month, and everyone wears a little pin that resembles the planet. That would be cool, right? I still don’t think it would do the Earth justice, but it would be cool.

I do love Earth Day. Don’t get me wrong. I just get a bit frustrated with how little appreciation is dedicated to that which sustains all life. Everyday should be Earth Day, as cliche as that sounds. Yet, in my experience, Earth Day usually goes no further than one 24 hour period. I’ve typically seen the cycle play out like this:

1) We review how human impact has caused degradation and pollution in certain areas (water, air, soil).

2) We see the moral and ethical call to action.

3) We find out how we can help, and usually join a park, beach, or river clean-up. We may even plant a tree or rip non-native plants out of the river bottom. The important point here is that we feel compelled to act and to participate in something that creates positive impact.

4) We feel good about ourself.

5) April 23rd comes and we’re already thinking about Mother’s Day, Memorial Day and Summer.

There really isn’t anything wrong with the scenario above. We should take inventory of our impact. We should see the call to action. We should desire to participate and feel good about that participation. The only problem I really have is with step 5.

Instead of see people doing coastal clean-ups and tree plantings, I would rather see more people decide to go the entire year with the Earth in mind. I’d like to see people take on the idea of sustainability and stewardship as a lifestyle and not just as an annual event. The truth is we can’t compartmentalize the stewardship of the Earth into one day. True stewardship takes time and perseverance.

So this year, consider going the long haul. Take stewardship on as a lifestyle by considering your actions, purchases, and practices each and everyday. By doing so you’ll become a leader in the preservation of people, as well as planet.

Happy Earth Day.

Everything you NEED to know about GM Food

In Educational, People, Personal Health, Social Justice on April 18, 2010 at 19:09

There is no question that America’s food system needs to be revolutionized. I’ve never been more convinced of this, and after listening to Jeffrey Smith’s keynote speech below, I’m positive you’ll feel the same. The amount of irresponsibility behind the regulation of America’s food industry shows such a lack of wisdom, compassion, and stewardship. If you care about your health, your child’s, and even your pet’s, then the video below is well worth the time.

Jeffrey Smith, head of the Institute for Responsible Technology, is one the leading voices behind the anti-genetically modified food movement. See his keynote speech via Vimeo or YouTube.

http://vimeo.com/6575475 – Full uninterrupted video clip

Dr. Matthew Sleeth : People Worth Knowing

In Educational, Environment, People, Politics, Spirituality on April 13, 2010 at 00:08

Dr. Matthew Sleeth is succeeding where many have failed, and as a result, has become one of the most important voices in today’s environmental movement. I know that’s a pretty bold statement. Especially since there are hundreds of innovative environmental leaders around the world who are making a positive impact. However, Sleeth is going where few environmentalist are willing to go – the Christian Church.

Engaging the Christian Church with the message of climate change and environmental sustainability has been, to put it nicely, difficult. Western Christianity has only increased its political bias and scientific phobia over the last several decades for matters related to science, sustainable business, and stewardship. The Christian Church once birthed numerous forerunners in many areas of scientific discovery, observation, and theory (Newton, Galileo, Heisenberg), but has increasingly become a contributing force in the polarization of science and faith.

J. Matthew Sleeth, MD

Enter Dr. Matthew Sleeth. As a medical doctor and missions architect, Sleeth has treated thousands of people all over the world through the healing practice of modern medicine. He has seen, first hand, the correlation between environment and human health. Not only in foreign countries like China, which has seen a 31% increase in breast cancer rates over its last decade of industrialization, but also in his own community and hospital. It was while at work that  Dr. Sleeth first became painfully aware of this correlation. In a single week’s time he admitted three women with breast cancer only to watch all three pass away. That same week he stopped dedicating his life to merely treating people with physical ailments, and instead pursue the root cause behind the great human health issues of our day. Sleeth put it this way, “I felt like I was straightening deck chairs on the Titanic, saving one patient at a time, while the whole ship (Earth) was going down.”

So what did he do? First, he put his money where his mouth is. Sleeth gave up his large “Chief of Medical Staff/Director of ER” bank roll, cushy lifestyle, and New England home for a more simple existence. He did what Colin and Michelle Beavan did as an experiment – reducing trash, electricity, fossil fuel – and made it a permanent way of life. The Sleeth family reduced their fossil fuel consumption by two thirds and their electricity use by nine tenths. No small feat. They have also been consistently reducing their consumption and waste disposal numbers. Last I heard, they were producing around four pounds of waste per week, while the average American household creates 40 pounds of waste per week. Once his lifestyle caught up with his values, he began writing and speaking a gospel that many Christians overlook – that God is “green” and has always been in the business of stewardship and sustainability.

Many Christians balk at that last statement, and I would assume that it’s primarily due to the political rhetoric that has been ingrained with much of Western Christian theology. If you actually engage and listen to what Dr. Sleeth preaches, then you’ll soon find yourself nodding to his reasoning and compassion. For example, where many Christians read “love your neighbor as you love yourself,” and agree it means being kind and compassionate toward all persons, Sleeth expands that “golden rule” into the realm of conservation and environmentalism. He believes that being a good neighbor and loving others entails protecting resources and stewarding what we’ve been given. The logic is quite simple. When we do large or even small things, like solar panels or recycling, we are protecting resources and creating less pollution. This, in turn, creates a healthier planet and people. When we steward resources and protect the gift that is planet Earth, we are essentially saying I care about my quality of life, as well as my neighbors (foreign and domestic) and the future generation’s to come. In his book “Serve God, Save the Planet” Sleeth says, “Being pro-stewardship is not a case of valuing forests more than people; rather, it means valuing human possessions less, and God’s world more. Surely we must value the loan of God’s earth at least as much as we value the loan of an automobile, for God’s earth is only on loan to each generation.” He goes on to say that “Environmental concerns are intimately tied to issues of poverty, health, and compassion.” The point he’s trying to make is that “it’s” all connected.

What is “it?” “It” is people, planet, and our relationship with God. If you don’t value people, then you’ll soon find yourself in disagreement with God. God values, and loves us. All of us. When we lose that perspective, we loose sight of who God is and who we were made to be. Also, if you don’t value the planet, then you don’t value people. Everyone is counting on the planet for sustenance and shelter. That’s why God gave it to us. By not valuing the planet, we devalue the gift, as well as the gift giver. We also devalue all those “neighbors” that are counting on the planet’s provision. Being a “good neighbor” requires us to steward all that we’ve been given, not just part of it. Try as we might to compartmentalized our lives, the truth is it’s all connected.

If you would like to find out more about what Dr. Sleeth is doing, then check out his website below:

http://www.matthewsleethmd.com

The Heatswell : Brilliant or Trash?

In Educational, People on March 30, 2010 at 18:34

I don’t like the cardboard collars that many coffee shops and tea houses provide for their carry-out containers. I find them annoying- always slipping and not absorbing the heat well enough (Basically not doing their job). The cool thing is I’m not the only one who feels this way. Check out what Scott Amron has designed in the Heatswell. Although it’s still best to bring your own mug or tumbler, I can’t help but be fascinated by this design and handheld art:

Yvon Chouinard : People Worth Knowing

In Educational, Environment, People on March 18, 2010 at 19:04

When people use the expression “Who’s the man,” they typically point back at themselves sanctimoniously and say, “I’m the man.” In my experience that person is rarely correct.  Yvon Chouinard, on the other hand, just happens to legitimately answer that timeless question. That’s because Yvon Chouinard truly is “The Man.” He would probably never admit it, but that’s because when you’re actually “the man,” you don’t have to tell anyone. They already know.

Yvon Chouinard

Chouinard is a legend of sorts. Not only is he famous for rock climbing, backpacking, and conservation, but he’s also a great water man and very (“Very” is an understatement) successful business man. His story of success is any outdoor-enthusiast’s dream come true. Chouinard is the founder of Ventura, CA based company Patagonia. If you’ve never heard of Patagonia, then chances are you don’t get outdoors that often. His company  has become a behemoth in the outdoor apparel industry and is synonymous with quality, integrity, and environmental protection.

Patagonia has become a poster-child for sustainable business. While many companies are complaining about environmental regulations and the high-cost of becoming more sustainable, Patagonia is showing the world that you can have a highly profitable business that considers people and planet in every step of the process. Protecting people and planet has been a long-standing personal value of Chouinard’s that he’s integrated into his company. Several years ago, Chouinard co-created an organization called One Percent for the Planet whose primary goal is to get the business community engaged with conservation and restoration efforts by donating one percent of all it’s profits to environmental organizations around the world. As Chouinard says “There is no business to be done on a dead planet.” Take a look at the evolution of the organization that stemmed from passion, desire, and value:

Patagonia may be known primarily for it’s great apparel and environmental values, but it’s also been recognized and ranked as one of the “Best Places to Work” by Outside and Fortune magazine. The employees are happy, healthy and empowered. I don’t know about you, but I’d love to work in an environment like that!

I think what impresses me the most about Patagonia is its ability to go against the “business as usual” paradigm and become an industry leader by sticking to it’s core values and beliefs. It not only wants to be an environmentally conscious business, but it want’s its customers to be as well. One way they are doing this is by teaching their customers what goes into the creation of a garment. Patagonia tracks the environmental impact of it’s clothing and shares that information with the public through their project called “The Footprint Chronicles.” As you can see, transparency is a company value as well.

If that wasn’t enough for you, then I encourage you to read Chouinard’s book titled “Let my people go surfing.” In his book, Chouinard outlines his business model and life philosophy. It’s a great read and reiterates Chouinard’s title as “The Man.”

People Worth Knowing

In Educational, People on March 16, 2010 at 18:26

How many people do you admire? I don’t mean people you “like.” I’m talking about people whose actions or ideas are so inspiring that they challenge your paradigm and motivate change.  Are you someone who looks up to many or a fortunate few? If I was to be honest with myself, then I would say that there are only a handful of living people (excluding family members of course) who I truly admire and can grab a hold of their vision. I’ve decided to highlight a number of these people over the next several days because they are worth knowing and may not be entirely main stream from some. Their visions and life missions are worth listening to… at least once.

Annie Leonard

Annie Leonard

Annie is best known for her animated documentary “The Story of Stuff.” What started out as an hour-long presentation has turned into an educational film, book, and project on consumerism and it’s impact on people, planet, and profit margins. It’s probably one of the best simple and condensed explanations on the Materials Economy or the system which goods are produced, distributed, sold, and disposed. Her film has literally educated millions and taught them how daily purchases play a role in global welfare. If you haven’t seen it yet, it’s worth the 20 minutes. The film is done in a way that keeps the viewer engaged and entertained, all the while teaching him the ABC’s of consumerism. It’s like the Sesame Street’s version of lifecycle analysis. (See Below)

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